Alan Manly featured in Modern Business (May edition)
Article Title: 8 Things you need to do to make your start-up irresistible to investors
Entrepreneurs invariably have ideas bigger than themselves. Hence all they need is a friend, family member or perfect stranger to invest their hard earned money into an idea that has every chance of succeeding. The word chance of course, can scare a few timid souls. Therefore, the real challenge for entrepreneurs is not always the technical issues and the beloved unique ideas but more to the social skills in understanding people who, at first blush, would have little in common with an entrepreneur looking for investors. So, what can you do to make your new business plan irresistible?